Paul
Joseph Preston - Being
a Real Estate Agent is interesting work; every day is different often with new
clients and different properties. But what exactly do Real Estate Agents do?
Well, this article by Paul Joseph Preston will shed some light on the topic.
A Realtor's job starts
with meeting people. After a client relationship is created then the
responsibilities depend on if the client is a home seller, buyer, or both.
Whichever the case may be, there is a lengthy list of tasks that must be met.
There are many ways in
which a client relationship can be made; probably the most common is by
referral. This is when a person tells a friend or family member about a
positive experience they had buying or selling a home with a real estate professional. This source
is often the strongest and easiest way for an agent to meet a client.
Other methods involve
more work, financial investment, time and may not have as strong results. Some
of these methods include but are not limited to cold calling, hosting open houses,
knocking on doors, mailing literature, social media, and more. To give you an
understanding of how these processes work I will explain a scenario. Say a
Realtor has a home to sell in an area he or she would like to do more sales. A
common course of action would be to hold the home open on weekends so that
neighbors and other interested parties can see the home and get the seller
maximum exposure. Once the property is sold, the agent will assemble a
"Just Sold" postcard and mail it to every home in the neighborhood.
The agent would be wise to sort out property owners, tenants, and landlords
then have every piece of mail address each individual accordingly. Once the
mailer has arrived the agent may choose to walk the neighborhood and knock on
doors introducing themself to people and talk about real estate. Through this
process, the agent is hoping to meet more people and develop relationships in
the community.
From Houston, Paul Preston says once a
client-agent relationship is established it must be determined what the
client's real estate goals are and how the Realtor can best help. If the client
is looking to sell then a listing presentation is put together and entails the
agent compiling a group of like properties that are for sale and recently sold
in the area. With this information what is known as a CMA can be made. This
tool is used to derive a value for the subject home. Once the client has
decided to hire the agent then the contract and other disclosures must be
compiled and signed. Anything that could be considered a negative attribute for
the home of the immediate area must be disclosed by the seller. And anything
about real estate agents relationships which could be confusing to the general
public must also be disclosed. Once all the paperwork is done the agent and
seller can develop a strategy to showcase the home. This plan will involve
things like possibly painting the home, cleaning the carpet, removing items,
staging the home, and figuring out when and how the home can be shown to
prospective buyers. 
Paul Preston Real Estate -
When a home seller
receives an accepted offer then an account must be opened with an escrow
company to hold any money involved in the transaction. Generally speaking, the
home buyer and seller will each have their own realtor representing them. Each
party will have to coordinate on their client's behalf. Things that will
require attention during this time are a home inspection, termite inspection,
negotiating repairs, an appraisal will need to be conducted and a final
walkthrough of the property by the buyers. After all, conditions have been
satisfied then each Realtor will review the payments escrow will be responsible
for and confirm the figures. Among many other things, this is what a Realtor's
job consists of.
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